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The prestigious Italian brand Prada today is known to everyone and everyone thanks to the Hollywood film “The Devil Wears Prada”. Despite the solid history of the brand, which was founded back in 1913, world fame came to it relatively recently.
Bags Prada – advertising poster
The brand’s history began with the Fratelli Prada (Brothers Prada) company, which owned an elite travel suitcase factory. Mario Prada, the founder of the brand, focused on wealthy customers using walrus leather for his products. His daughter Louise, who took over the management of the company in 1958, expanded the range of products: luxury bags made of python and crocodile leather, inlaid with rhinestones and shells of turtles, were in demand in Europe and America. Continue reading