Moschino brand

The legendary Italian brand Moschino (Moskino) is known for its unique style, which can be arbitrarily called classico con twist – “classic with fun.” The brand was founded in 1983 by the talented and witty designer Franco Moskino, who received for his extraordinary deeds the nicknames “The Great troublemaker”, “antihero of fashion” and “clown haute couture” from those who did not like him.

Franco Moschino, who was born in 1950 in the suburbs of Milan, dreamed of becoming an artist since childhood, so he entered the Milan Academy of Fine Arts. He liked to draw models of clothes, so already in his student years he worked as an illustrator in various fashion magazines. The works of the young artist liked Gianni Versace (Versace), who invited him to his Fashion House. At Versace, Franco worked as a designer for 11 years, comprehending all the intricacies of the profession. In 1983, Franco Moskino decided to create his own brand of clothing. Continue reading →